In 2002, David founded The ROCK Financial Group, a wealth management firm based in Lafayette, Louisiana. What began as a small practice has grown into a trusted advisory firm serving individuals, families, and business owners. Today, David works alongside his sons, Austin Mire and Blake Harper, who also serve as Managing Partners of the firm and help lead its continued growth.
David L. Mire holds multiple roles as a Managing Executive, Financial Advisor, and Registered Financial Consultant, and serves as a Managing Partner of The ROCK Financial Group. David has been a financial advisor since 1985. As an advisor, he offers various securities including stocks, mutual funds, and bonds, along with fee-based financial planning through his firm. His mission is to help individuals build wealth with integrity and achieve financial peace.
In 1994, David established a bank division for the former MidSouth National Bank, where he assisted in the implementation of investment services across the bank’s community branches, helping expand access to financial planning and investment guidance throughout the region.
The name ROCK reflects the foundation on which the firm was built. Inspired by the biblical principle of building one’s life upon The Rock, the firm is grounded in three core values: Integrity, Faith, and Commitment. These principles guide how David and the team serve clients and build long-term relationships centered on trust, stewardship, and wise financial decision-making.
A native of South Louisiana, David was born and raised in Mire, Louisiana and currently lives in Lafayette with his wife, Rene. Together they are proud parents of four married sons, and grandparents to seven grandchildren.